Senior Copywriter

Posted on 02/20/2012

As the Senior Copywriter, you’ll partner with Designers, Art Directors and the Creative Directors to collaborate and deliver best-in-class creative thinking for Infuz projects, client work, and new business development. You’re savvy in social media channels, understanding how they’re used in communication. You may not be a social media strategist but you’re capable of working with our social media team as needs arise. You will take responsibility for the quality of any copywriting deliverable that you contribute to, ensuring that it meets our standards for creative excellence and client satisfaction. You understand the nuances of the digital ecosystem and keep up with industry and cultural trends.

Senior copywriters should possess the ability to work with clients in different industries and must be able to work comfortably with people from different creative disciplines. You can handle B2C and B2B communications, and can cater to a variety of brands and audiences. You should also be able to collaborate effectively with producers, account managers, and others outside the immediate creative team.

RESPONSIBILITIES:

• Concept and collaborate with creative team, including other copywriters, interaction designers, art directors, and developers.
• Actually write — that is, be able to write compelling and grammatically clean long-form website copy as well as effective headlines, taglines, and calls to action.
• Craft elegant proposals, RFP responses and pitches. From white paper concepts to microsites, the format may vary, but your contribution is key.
• Be comfortable writing in multiple styles and for multiple formats.
• Work with account managers and planners to ensure creative concepts, tactics, and copy tone are on brand and strategically sound.
• Work with producers to ensure copy is delivered on deadline and in accordance with clients’ criteria.
• Begin to meet with and present work to clients of all levels – from junior brand managers to senior marketing clients.
• Work with QA/Editing to ensure quality control and accuracy
• Begin to take an interest in nurturing junior talent.

QUALIFICATIONS:

• A minimum of 4 years of experience in advertising and/or digital media
• Innovative and inspiring creative solutions for interactive channels. Experience in other media (print, TV, video, direct response, retail, or promotion channels) a plus, but not necessary.
• Curiosity, and a passion for digital media.
• Ability to juggle multiple projects/tasks.
• The ability to collaborate, to take constructive criticism, and to seek out and act on peer/client feedback—call this “people skills,” “soft skills,” or whatever you want—which is essential to good team chemistry and client relations. Keep your ego in check.
• A strong desire to do brand-building, product-selling, and award-winning work. You’re not satisfied with just getting the job done.
• Marketing sense and an interest in helping to develop campaign platforms that can work across channels.

INFUZ is a digital creative agency located in St. Louis, MO. We are a team of creatives, producers, technologists and brand strategists who share a passion for engineering unique and lasting relationships between brands and their consumers every day. Much like buildings, offices, and communities, we develop environments and programs that allow connections to take place across all media platforms, including web, mobile, social and digital out-of home.

FOR CONSIDERATION:
Please send resume, portfolio of past work (links, pdf, etc.) and cover letter to work@infuz.com with AdClub/Senior Copywriter and Your Name in the subject.