eWomenNetwork “Accelerated Networking” Luncheon

Friday, July 18
Greenbriar Hills Country Club, Kirkwood, MO

Tapping into the Power of Internet, Radio, and Print:
Leverage Your Marketing to Launch Your Business to the Next Level.

Join us as three experts in marketing and advertising discuss key radio, print, and online strategies you can use to help your business grow.

At this powerful event you’ll learn:

• New trends in online marketing and what you need to know to maximize the benefits of your website.
• Key questions to ask before hiring a web developer or search optimization team.
• Benefits of radio advertising and how this can improve your outreach.
• How to use the St. Louis Business Journal to your advantage.

<!-- START EVENT SPEAKER -->Laura Steele, Laura Steele, a veteran sales executive, sold a variety of products and services before launching her career in radio. Laura’s radio experience includes sales for Clear Channel’s KLOU oldies radio, the legendary WIL country - Bonneville, and CBS’s KEZK (soft rock) where she became General Sales Manager. Laura also spent time as the GSM and NSM for WFUN and WHHL, Radio One urban a/c and hip hop stations before going back to KEZK and Y98 to sell her favorite radio audience – Women! In 2006 she won a fellowship and attended the NAB’s Executive Development Training at Georgetown University and in 2007 was one of just four women in radio to receive a mentorship program from the Most Influential Women in Radio.

Peter King, After working for the Pulitzer prize winning Christian Science Monitor as a senior designer, Peter and his wife relocated and moved to south Florida where they began buying and selling real estate, netting nearly 1 million dollars in three years. During this time, Peter used his graphic design skills to begin implementing real estate themed websites to cater to the masses of people entering the market. In 2005, after sinking thousands in web development costs, Peter realized it didn’t matter how cool his websites were if no one could find them. As such, he backed into Internet marketing and has ridden that wave ever since. In 2006, Peter, his wife and new born daughter moved back to St Louis and took over the web responsibilities at his father’s manufacturing business, increasing online sales by a staggering 1000% and beginning to implement many other cutting edge marketing techniques. He currently is taking new clients across several websites, business models and industries.

Glynelle Wells, Glynelle Wells has been the Director of Advertising for the St. Louis Business Journal for nine years, leading a staff of seven marketing consultants. She has earned the American City Business Journals’ Eagle Award for Excellence five times, ranking in the top five among 41 Ad Directors in the company this past year. Before joining the St. Louis Business Journal, Glynelle spent 14 years in the radio industry in sales and management. She developed advertising campaigns for KMOX Radio, including those for Cardinal Baseball. Prior to that, she was sales manager at KFUO-FM Classic 99 for 10 years.Her community involvement includes serving on the board of the Family Violence Council. She is also on the board of the Ad Club St. Louis.

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