Rodgers Townsend: Spirit of Giving

FOR IMMEDIATE RELEASE

Rodgers Townsend: Spirit Of Giving

SAINT LOUIS – Recession? What recession? There’s no cutting back on giving back this year. At local advertising agency, Rodgers Townsend, giving is the hallmark of the season.

Rodgers Townsend is well known for benevolent creative marketing initiatives for area pro bono clients, but during this holiday season, the tradition of charitable giving reaches new heights.

This spirit of giving is intended for non-profit and disadvantaged community members and is closely aligned with the company philosophy at Rodgers Townsend. As one of the largest advertising agencies in St. Louis, Rodgers Townsend develops ideas that transcend creativity, and in an effort to reach out to the community, employees feel compelled to give back through creative and strategic services as well as through monetary relief for those in need.

This year, Rodgers Townsend is giving back with four distinct initiatives:

Employee Giving Program

Every year, 100 percent of Rodgers Townsend employees participate in the United Way through cash donations or automatic payroll deductions. Their 108 employees contributed over $18,000 to the United Way this year.

Family Adoption

Every year, Rodgers Townsend adopts two families from the St. Louis Post-Dispatch 100 Neediest Cases from the neighborhood near our office in downtown St. Louis. In years past, Rodgers Townsend has even been able to obtain special items such as washer/dyers, televisions and bunk beds.

Stock The Shelves

The economic situation means that food pantry shelves are empty earlier than usual, so this year, Rodgers Townsend instigated the first ever “Stock The Shelves” food drive to help a local charity, Sunshine Ministries, fill their pantry. This effort extended beyond the Rodgers Townsend offices to the entire building at 1000 Clark Ave., prompting gifts from other residents of our office space, including JBuck’s sports bar and restaurant, Luxco and Lockheed Martin.

Sunshine Ministries is a nondenominational Christian ministry serving the homeless and needy men, women and children of the near North side of St. Louis through the Sunshine Mission, Youth and Family Center.

Tree Decorating Contest

This year, Rodgers Townsend sponsored an employee tree decorating contest, where our very creative trees will be donated to one of the Neediest Cases families and other charities this holiday season. The trees will not only display the ingenuity and unheard of creativity at this agency, but will also symbolize the spirit of giving that Rodgers Townsend upholds as a cornerstone of their culture.

Rodgers Townsend (www.rodgerstownsend.com) is a nationally acclaimed, full-service marketing communications agency delivering simple, actionable, transcendent creative solutions built on powerful strategies and rooted in deep consumer insight. Founded in 1996, we provide strategic planning, advertising, direct/one-to-one marketing, digital marketing and design services to a wide range of clients both nationally and regionally, including: Anheuser-Busch, AmerenUE, Argo, AT&T, Dean Foods, Energizer, Furniture Brands, The Hartford, Lockheed Martin, Missouri Baptist Medical Center, PBS, St. Louis Children’s Hospital, Solutia, and Village Roadshow.

Rodgers Townsend is a part of Omnicom Group Inc. (NYSE: OMC) (www.omnicomgroup.com). Omnicom is a leading global advertising, marketing and corporate communications company. Omnicom's branded networks and numerous specialty firms provide advertising, strategic media planning and buying, interactive, direct and promotional marketing, public relations and other specialty communications services to over 5,000 clients in more than 100 countries.

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